Leading the way for eCommerce in Africa 

Having grown by 45% since 2017 and now in it’s fourth year running, the event will be hosted in the East Wing of the Cape Town International Convention Centre from 14th – 15th March 2018.

South African online sales recently surpassed the 1% mark of total retail sales.

Whilst a milestone achievement, developed economies are proportionally further ahead and South Africa and other African countries require exponential growth to catch up.

“The 1% problem is as much an intriguing opportunity as it is a daunting task,” says Terry Southam, Managing Director of Kinetic. “The potential for growth and rapid acceleration is real.

“Understanding where the acceleration opportunities lie not only from an online retail perspective, but in the payments, funding and fulfillment space is what MoneyAfrica 2018 is all about.”

With dynamic business and education platforms, guests are afforded networking opportunities to connect and collaborate with the brightest minds in the online marketplace.

With over 400 companies attending and 82 international speakers, attendees will obtain key insights and strategic takeaways from thought leaders as well as acquire different perspectives on how to remain competitive in the space by implementing the latest technology available in eCommerce, payments and Fintech.

The eCommerce MoneyAfrica Confex will feature keynotes, panel discussions, technical demonstrations, networking opportunities, cocktail functions and an exhibition showcase; all hosted by industry experts.

Bringing together the regions’ top merchants, major retailers, brands, developers, designers and start-ups, the event will welcome business owners, directors and CEOs as well as managers involved in marketing, merchandising, customer service, operations and supply chain management.

Main themes this year include: 

  •      Customer Experience: Winning the CX War – Supercharging Customer Service
  •      Digital Commerce: From digital pretender to digital performer – raising your Digital IQ
  •      Omni-Commerce: Perfecting User Experience & Efficiency in eCommerce Sales Channels
  •      Defining the path to Next-Generation Delivery & Fulfilment & Accelerating Cross-Border Logistics
  •      Tapping into the Mobile Commerce Revolution
  •      Disruptive Payments Innovation in eCommerce
  •      Envisioning the Future of Fintech in eCommerce

“The eCommerce landscape in Africa is evolving so fast that it’s almost impossible to keep up,” says Chris Folayan, CEO, MallForAfrica. “I have found the eCommerce Africa conference and exhibition to be one of the best ways to be informed and meet those who are making major disruptive and innovative changes in all aspects of ecommerce.”


The advisory panel includes leading industry experts such as: Chris Folayan, CEO, MallforAfricaGwenaël Trotel, Head of Card and Emerging Payments, Standard BankVarun Cheemra, Head of E-Commerce Sales, Sub-Saharan Africa, DHL, Leonard Stiegeler, General Manager- Africa for Ringier, Galia Beer-Gabel, Head of Business Development, SMBs & Consumer Growth, Africa & Israel, PayPal and Geraldine Mitchley, Senior Director Emerging Payments & Innovation, Sub-Saharan Africa, Visa Inc.

“As the market leaders in international express logistics in Africa, we have extensive first-hand experience of the positive impact that eCommerce has on the continent,” says Steve Burd, Vice President of Sales for DHL Express Sub-Saharan Africa.

‘Brand Africa’ has become increasingly popular across the globe and we’re thrilled to work with thousands of customers across the continent, helping them expand their brand across borders.

“The evolution of the DHL eCommerce MoneyAfrica is a wonderful platform for DHL to further connect and support the industry,”

Follow @eCommerceConfex on Twitter and join the conversation using the #ECMA18 hashtag or register for the event here. 

Posted in Forex, Finance, Credit, Logistics and supply chain, Trade and Investment and tagged , , , .

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  1. Pingback: Some Reasons Why Retailers Battle To Move Online In Africa - eBizplan.net

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